Our People
Meet Our Chief Executive Officer (CEO)
Ofentse Rapakgadi is the CEO at Positioning Partners and a seasoned marketing and communications executive with over 12 years of experience helping organisations build stronger brands, reach the right audiences, and grow with intention. Her work spans public and private higher education, property, recruitment, and professional services, environments where the stakes are high, the audiences are discerning, and marketing has to earn its place at the strategy table.
Over the course of her career, Ofentse has led marketing functions at the executive level, driven brand repositioning, introduced PR strategies where none previously existed, and insourced marketing services that delivered multi-million rand savings annually.
Years of executive experience
across marketing, communications and more
Sectors covered across corporate, public, industry and entreprenrial environments
She has served on several executive committees in different organisations, including the University of Johannesburg, The DaVinci Institute and Co.Space. Ofentse has managed multi-million rand budgets, agencies, and teams while remaining close to the work, from strategy formulation through to execution and reporting. Her academic foundation is equally rigorous.
She holds a Master of Business Administration (MBA), Bachelor of Philosophy (Honours) in Marketing Management, and a Bachelor of Commerce in Marketing Management from the University of Pretoria. Her memberships have included the Institute of Directors South Africa (IoDSA), Chartered Institute of Marketing (CIM) and the Project Management Institute (PMI). Beyond her professional practice, Ofentse mentors emerging entrepreneurs through the Allan Gray Orbis Foundation, reflecting a long-standing commitment to developing the next generation of African business leaders.
A Selection of Media & Industry Platforms Featuring Our CEO
What we do
We align positioning, messaging and visibility so you are clearly understood and credibly positioned.
We help organisations and leaders define their positioning, align their communication and shape how they are understood. By bringing clarity to messaging and visibility, we ensure communication strengthens trust, credibility and decision-making.
